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Paris Hilton

Paris Hilton Moves to Peru!

Yes! Paris Hilton will be moving to Peru this fall, well, not her, but her store! Paris Hilton will Launch her store titled “Paris Hilton”, as you would have guessed it, clever! The store will feature handbags, perfumes and accessories from her line and will have her trademark bling bling and we’re sure will cost mucho dinero. The store will be located in Plaza Norte Mall which is one of Lima’s hotspots with luxury stores and celebs.

So apparently people love Paris, with over Seven Million twitter followers and a website with 10,000 members that pay a membership of $9.99 a month, You do the math…

One thing Paris is known for is being a good self marketer. Her stores worldwide are very successful and she is now on her way to take over Latin America. we are sure this will be the first of many for Paris. As of March 2012 there are 55 Paris Hilton stores worldwide, how is that for a business women?! We say go Paris if people are buying then you must be doing something right!

H&M is also marking territory in Latin America, with a store opening in a Mall in Mexico City.


Nicole and Oscar Fierro fashion star

Oscar Fierro on Fashion Star

Salvadorian designer, Oscar Fierro, came into the spotlight on last weeks premiere of Fashion Star, with host Elle Macpherson and Judges Nicole Richie, Jessica Simpson & John Varvatos. The outspoken ‘pint-sized’ fashion designer made a big impression with judges and contestants alike. But some might say it was not in a good way. In this episode Oscar boldly states “I’m here to win. I’m here to become famous.” he also goes on to say “I certainly know I’m better than everyone else”. On his facebook he says he’s already had people hating on him and wishing he would die… But Oscar is a though cookie and he’s got his supporters to back him up. We think this is going to get interesting!

The first week of the competition, the challenge was to design their own signature pieces that represented them as fashion designers. Oscar was within the last three at risk to be eliminated, but luckily was saved by the judges because of his personality and passion for continuing.

As a clever twist to this competition, Macy’s, H&M and Saks Fifth Avenue get to bid against each other over their favorite runway looks. By the next day you’re able to purchase the looks from each of the retailer’s websites. The second episode of nbc’s Fashion Star in on tonight at 10pm.

Oscar Fierro on Fashion Star:

Isabeli Fontana - H&M

Brazilian model Isabeli Fontana models H&M Spring Fashion

Brazilian top model Isabeli Fontana rings in spring for H&M modeling this season’s collection, entitled “Fresh Start.” Inez Lamsweerde and Vinoodh Matadin photographed the campaign that also features Russian models Sasha Pivovarova and Natasha Poly and Anais Mali from France.

H&M’s spring 2012 line mixes neutral colors with vibrant oranges and pinks, and spices up straight tailored pieces with sequins and shiny fabrics.

Isabeli Fontanta has modeled for H&M before. Check out this interview with Isabeli during a shoot for H&M lingerie.

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Dayana Mendoza - Celebrity Aprentice

Miss Universe Wins $20,000 For The Latino Commission On AIDS

Venezolana and Miss Universe 2008, Dayana Mendoza, led the women’s team to their first victory on the 12th season of Donald Trump’s reality show, Celebrity Apprentice, which premiered on February 12. The challenge, one of the most difficult yet, was to design a window display at Lord & Taylor to showcase clothing form Ivanka Trump’s fashion collection.

Ms. Mendoza was elected project manager by her teammates and oversaw the creation of a window display with theme of “Ivanka’s Timeless Fashions.” Ivanka, along with Donald and his advisors, where pleased with the result and awarded the women’s team their first victory.

As project manager of the wining team, Dayana secured $20,000 for her charity, the Latino Commission on AIDS. Her contribution will support HIV testing programs, HIV/AIDS education, as well as support programming for National Latino AIDS Awareness Day.

Watch the episode:

Ricky Martin Mac

Ricky Martin Now Sells Makeup

Ricky Martin the singer, composer, dancer, actor and father will now be selling makeup. Well, actually he is just the image for the popular makeup brand, MAC. According to Hola, Ricky Martin and Nicki Minaj will be involved with a campaign against aids from Viva Glam by MAC. These two stars will be the ambassadors for this cause.

Ricky Martin recently ended his M+A+S World tour, and is now getting ready to re-launch, Música + Alma + Sexo, in which he will include two brand new songs that were only launched in some countries, like Samba, that was in the Brazilian production. It has been a busy 2011 for him and there’s more to come for 2012 you can find him on Broadway playing El Che in Evita.

Check out one of his webisodes

Wisin Y Yandel Marc Ecko

Wisin y Yandel clothing line with Marc Ecko

Photo credit: Junior Rodriquez

Great news for Wisin Y Yandel fans, Now you can also style like your favorite reggaetoneros. Wisin Y Yandel have joined forces with Marc Ecko to create “Los Lideres” clothing line. The clothing line includes graphic tees, vest, jackets, jeans and even some jewelry.

This is not the first time Marc Ecko is inspired by a Latino to launch a line, Miguel Cotto also has a clothing line. Check out Aj El Kallejero bringing us this note from Las Vegas as the guys explain the line.

Now you can start shopping for the holidays here.

About AJ El Kallejero


AJ “El Kallejero” Ramos is a dynamic, hard-working individual who always puts effort and enthusiasm into everything he does. Born on July 20, 1985 into a Salvadorian family, AJ, who is only 25, has already made a name for himself as an excellent promotions supervisor, sales associate and an on-air personality in the number one market radio station for Univision’s X96.3fm in New York.


Jlo at the AMA

Jlo steals the show at the American Music Awards

La Lopez is back and wants the world to know it, practically stealing the show at the American Music Awards. Jlo did it again this time not falling on the floor but with a provocative dance performance of “On the Floor” Featuring Pitbull. If she was trying to make somebody jealous she sure did a good job with this medley performance. Jenny from the block showed us some naughty moves grinding up against Pitbull, and he did not seem to mind it one bit. Jlo looked flawless as usual wearing various outfits but one that was a standout was a sheer catsuit revealing plenty of flesh while crystals covered her private parts. And if her outstanding performance wasn’t enough, JLo also took home Best Latin Artist Award beating fellow Latino artist such as Pitbull and Enrique Iglesias.

LOVE? (Deluxe Edition) - Jennifer Lopez

Sofia Kmart line and watch

Sofia Vergara launches clothing line for Kmart

The Modern Family bomb shell Sofia Vergara is now at a great time in her career. Not only is she in one of today’s most popular TV series but she is also launching a clothing line, oh and we cant forget about her fabulous Pepsi commercial with David Beckham. The Emmy-nominated actress has teamed up with Kmart to design a contemporary clothing line that has all women in mind no matter the size. The whole idea of the clothing line was to create a sexy and chic line that you can to wear to work and out at reasonable prices. Sofia also tweeted a pic of her wearing a watch from her line see picture below.

We are really happy for all the goals that this proud Colombiana is achieving!

The Sofia Vergara for Kmart Collection hits stores September 12.

“Wearing one of the watches from my Kmart collection coming out in Sept!! Lindooo”